Dan Waldschmidt: How Ordinary People do Extraordinary Things

By: Michael Cirillo   |   08 Jan 2015
Dan Waldschmidt

Today’s conversation is an intense one with business expert Dan Waldschmidt.

Dan and his team help companies all over the world arrive at business-changing breakthrough ideas by moving past outdated conventional wisdom, social peer pressure, and the selfish behaviors that stop them from being high performers.

The Wall Street Journal calls his blog, Edgy Conversations, one of the Top 7 sales blogs anywhere on the internet. He’s been profiled in Business Week, INC Magazine, Business Insider, and on dozens of radio programs. Hundreds of his articles on unconventional business strategy have been published.

Dan dives into how being “Edgy” and “Doing Awesome” benefits high performers and how you can start being “Edgy” and “Doing Awesome” to grow your business.

Here is a quick preview of our conversation with Dan Waldschmidt.


What is “Edgy” and how can it benefit me and my business?

Dan and his team invested 1,000 hours studying 1,000 ordinary people who have achieved and accomplished outrageous results. They wanted to know exactly what does it takes to be an outrageous success. 

Achieving outrageous results comes from looking at your business and the world with a different set of philosophies. Dan goes into what it is to “Be Edgy”. 


Why “How many insanely happy customers did we have this week” should be your primary metric.


“What looks good on paper does not always look good in person”. The number one asset to your business is an “insanely happy customer”. That is the key to long-term success. 



Dan discusses how the most important thing in your Monday morning board meeting is “How many insanely happy and satisfied customers did we have last week?”. 


Be all about the "long game"

It is not a secret that the majority of strategies auto dealers execute are playing the “short game” and looking for an instant spike in sales and revenue. 

Are your short-term strategies hurting your long-term ones?

Executing well-thought-out strategies that are “long term” will set your dealership up for long-term success.

Dan goes into the values of “playing the long game” and why short-term and spontaneous are hurting you in the long run.