June
06
June
06
Welcome to this special solo episode, as I celebrate ten years of unforgettable moments; I can't thank you enough for always being here with me every Thursday. Ten years ago, I took a leap of faith and launched the Dealer Playbook Podcast. From the nerve-wracking moment of hitting "publish&...
April
25
April
25
In this episode I sit down with Steven Posner, the CEO of Putnam Leasing Company, to dive into the intricacies of the exotic car market. Our conversation covers a wide range of topics, starting with the resilience of the exotic car market amidst volatile economic conditions. Steven shares his insi...
December
28
December
28
It all began with automotive inventory management software. I never imagined I'd end up in the automotive industry. Back in the day, my childhood buddy Dan Collingridge and I had this grand plan of starting a record label and radio station dedicated to alternative rock music, the dream we calle...
December
21
December
21
Ever get caught in the hustle, only to realize Christmas is knocking on the door? Yeah, I've been there, too, and what a year. I recently took to LinkedIn and Facebook to satisfy my curiosity about people's thoughts and predictions about what's coming in 2024 for us in the retail automot...
November
09
November
09
Glenn Lundy is the only person in the world that grew a dealership 800% in 5 years, from 120 cars a month to 1000, in a small town of only 9600 people. He is also the founder of the 800 Percent Club. Known for his innovative and resilient mindset, Glenn shares insights on weathering storm...
October
27
October
27
International Keynote Speaker, Best Selling Author, Award -Winning Sales Strategist, and Former Automotive Dealer Principle. In this episode, I sit down with my dear friend, Lisa Copeland, after a decade-long hiatus from our last conversation. We delve into Lisa's journey from the automotive in...
October
19
October
19
We all want more customers, right? In this highly competitive world of the auto - industry, turning prospects into loyal customers is a crucial skill for success. But It's always crucial to nurture prospects from the start so they become clients. Well, in this...
August
03
August
03
Kyler Kropf is the founder of SaddleBrooke Life , a business specializing in building beautiful and spacious tiny homes. In this episode we delve into Kyler's incredible journey from growing up Amish to becoming a successful entrepreneur in the real estate industry and the essent...
July
13
July
13
In this episode Michael Cirillo sits down with Allie Peters, the newly appointed Vice President of Service Operations at Cavender Auto Group.  Join Michael and Allie as they delve into the surprising twists and turns of her career in the automotive industry. Discover how Allie's ambition...
June
15
June
15
Jeremy Beck is the Vice President of Dealer Development and Industry Insights at the National Independent Automobile Dealers Association (N.I.A.D.A) and an automotive executive with 25 years of industry experience In this episode, we explore the profound impact of the automotive industry ...
May
11
May
11
Matt Jones is the Director of Corporate Communications for TrueCar, Inc. In this episode Michael Cirillo sits down with Matt Jones to discuss his deep connection with people in the automotive industry. Growing up in the San Fernando Valley, Jones saw the stark differences between the "haves&...
October
20
October
20
In this episode of The Dealer Playbook Podcast, Michael shares his thoughts and ideas on how sales pros can not only survive, but thrive in a slow economy. The world hasn't exactly stopped before; there may have been a few pauses along the way, but they only lasted as long as it took for someone...
January
14
January
14
Dave Farrow is a two-time Canadian Guinness World Record holder for most decks of playing cards memorized in a single sighting. His trademarked "Farrow Method" is helping business teams perform at turbo-charged levels and was even the subject of a double-blind study at McGill University. ...
December
31
December
31
What a year! 2021 had many ups and downs; many experiences that left us shouting hooray and others that left us scratching our heads.  Despite everything going on in the world, there is one fact that remains the same. It's all in the past. 2022 is right around the corner, and it's an...
September
23
September
23
Scott Flansburg a.k.a. The Human Calculator holds the Guinness World Record for fastest mental calculation and is on a mission to help people learn math.  What we discuss in this episode: Math is a universal language and should be taught as such. When we tap into the appropriate part of our...
July
22
July
22
Mark McGovern is an online educator who recently purchased a vehicle from end-to-end online with Carvana.  What we discuss with Mark McGovern: Car Dealers around the world have been keeping a close eye on emerging tech companies like Carvana for quite some time. Their direct-to-consumer car...
June
10
June
10
Mike “C-Roc” Ciorrocco is the CEO of People Building Inc., and the powerhouse behind the “What Are You Made Of?” movement. He joins the show to share his compelling story of setbacks and how you can turn your setbacks into rocket fuel. What we discuss with Mike C-ROC: Mik...
May
20
May
20
Coach Isaac Brown, a former NFL, and CFL athlete is the strength and conditioning coach for the Hamilton Tiger-Cats. He helps his players perform at peak levels both on and off the field by developing healthy habits and routines. What we discuss with Coach Isaac Brown: Success leaves clues What...
December
23
December
23
As 2020 ends, I want to take a few minutes to express my appreciation for you; the DPB GANG! Your attention means the world to me.  This year we've grown. The DPB is now listened to in over 70 countries and experience triple digit growth.  That's a testament to how hungry and w...
June
05
June
05
One of the most influential minds of our time, Elon Musk is responsible for much of the technology, software, and companies that are at the forefront of evolution. It's with that perspective that Elon has garnered the wisdom that leads us to today's Friday Fire episode of the show. Michael...
June
03
June
03
When it comes to the word "attraction" and business, many immediately think of the famous "law of attraction." In today's episode of the show, Michael Cirillo and David Bradley investigate how you can grasp the deeper meaning of the word attraction, and how you can apply it...
June
01
June
01
Is your profit and loss statement telling you the whole story about the true costs of running your dealership? Often when dealerships struggle to track profit, they forget about ancilliary expenses that add up and stifle growth. In today's powerbomb episode, Michael and Juan explore what expen...
May
29
May
29
How many times have you written off a deal because it was too easy to blame the deal going south on a grumpy customer? What about a "tire kicker", "know-it-all", or the miscellany of nicknames we assign those that don't see very interested in working a deal?  What if ...
May
27
May
27
Something that you have more of than you realize. Have you ever felt like you were running out of energy, only to find that a change in circumstances revitalized you? In today's episode of The Wednesday Word, Michael Cirillo and David Bradley discuss the importance of energy and how you kind t...
May
22
May
22
Tiffani Bova is the Global Customer Growth and Innovation Evangelist at Salesforce. She has led massive revenue-producing divisions for startups and Fortune 500 companies which is why car sales people around the world need to pay attention to her wisdom. In this episode of Friday Fire, Michael sh...
May
20
May
20
Whether you are new to selling cars or are a seasoned vet of the retail automotive industry, there is one thing that is certain. Each of us need to constantly level up our skill in order to stay ahead of the curve. In today's Wednesday Word, Michael Cirillo and David Bradley discuss the meanin...
May
15
May
15
Oprah Winfrey is one of the most iconic female business leaders and media magnates of all time. Her empire is vast, her influence; profound. She has impacted millions of men, women, and children many times over and continues to spread her positive message.  But what can car dealers learn fro...
May
14
May
14
The team at Kijiji Autos has a long-standing tradition of showing support for the retail dealership community, not just when times are good, but also when challenging times arise. In today's episode of The Dealer Playbook, Michael sits down with Robert Karbaum (yes that's his real name!) t...
May
13
May
13
There's a reason why some car sales professionals were able to keep building their business during COVID-19 while others struggled to figure things out. There's a reason why some, even though they were furloughed maintained an optimistic and hopeful outlook that helped them, their family, ...
May
08
May
08
President Barrack Obama has a famous quote that speaks to the simplicity and effectiveness of building hope, and building a legacy. Retail car dealers have an amazing opportunity within their community to reach out and exemplify the power of service, building hope, and building relationships of tr...
May
07
May
07
Frank J Lopes is known for his straight-shooter, no-nonsence approach to organizational achievement. In this episode of the podcast, Frank and Michael discuss concepts that he shares in his new book, "The 7 Minute Setup" and how dealerships can use this time (during COVID-19) to focus on...
May
06
May
06
The biggest difference between those that succeed and those that remain still is the topic of today's Wednesday Word. When you look at GOAT athletes like Michael Jordan or Wayne Gretzky, they tend to have one thing in common - discipline. They are disciplined in their mindset, their training, ...
May
05
May
05
Now that we've had a solid 50 - 60 days of COVID-19 discussions under our belts, it's time to move on. As human beings, we are built to move forward, not back. In today's episode, Michael shares his ideas about what dealerships should be doing now; where they should focus their marketi...
May
01
May
01
Enjoying the podcast? Be sure to click that subscribe button and leave an honest review! Want even more free tools and resources, head over to http://www.thedealerplaybook.com/ and sign up for our newsletter to get Michael's latest free tools and resources....
April
29
April
29
You're thinking about the movie Braveheart, arent you? Knew it!  But how does the word "freedom" apply to the retail auto industry? When facing the challenge of an uncertain market, or when government regulations have us on lockdown or laid off, it's easy to believe that we...
April
28
April
28
...
April
27
April
27
There's no doubt that COVID-19 has had a tremendous impact on retail dealers' ability to sell vehicles. Having said that, there are still activities with which you can engage in order to keep potential and current customers engaged, and fortify the relationship. That's the approach tha...
April
24
April
24
Even when you feel like everything has been taken away from you; that you've lost control, it's important to remember that there is still MUCH that you can do. In today's Friday Fire, Michael shares an inspirational quote from Martin Luther King Jr. which accurately depicts how much co...
April
22
April
22
What is your dealership doing to gain an advantage during times of uncertainty? Sure, COVID-19 rocked our industry, but there are still actions you can take each day to ensure that your rebound is strong and innovative. Defined as "a condition or circumstance that puts one in a favorable or s...
April
17
April
17
Former Disney CEO, Bob Iger is arguably one of the most intelligent and forward thinking business leaders of our day. He's largely responsible for the massive Diseny expansion in the Marvel and Star Wars universe as well as expanding the companies operations around the world. In today's Fr...
April
15
April
15
 Vision is more than just being able to see. It's the ability to think about and plan the future with imagination or wisdom, and in this episode of The Wednesday Word, that's precisely the topic of conversation. In today's uncertain economy, it's more important than ever to b...
April
08
April
08
 Ever heard the saying, "Never waste a good recession?" - In today's Wednesday Word David Bradley and Michael Cirillo deconstruct the mean and application of the word MASTER and how it can help you make the most out of the market as we know it today....
April
06
April
06
 What would you do if you had to start all over? Today's powerbomb is directly applicable to today's circumstances. Many professionals are finding that they need to start over or reinvent themselves during the COVID-19 pandemic. Regardless of what the news or other media outlets sugge...
April
01
April
01
Today's Wednesday Word is very timely as we are each faced with circumstances that will either propel us forward or bring us to a screeching halt. COVID-19 has leveled the playing field in many ways, especially because every person on the planet is impacted in some way or another....
March
31
March
31
<iframe src="https://www.buzzsprout.com/2109318/11981265-social-distancing-doesn-t-mean-customer-distancing?client_source=small_player&iframe=true" loading="lazy" width="100%" height="200" frameborder="0" scrolling="no" title="T...
March
27
March
27
 Tim Storey is an incredible motivation speaker who has helped thousands of people around the world discover their inner power. In today's Friday Fire, you'll hear something Tim said that can help you see straight and DOMINATE!...
March
25
March
25
Tough times have a unique way of helping us demonstrate our resilience, and today's Wednesday Word: GRIT....
March
23
March
23
There are specific actions you can take that will help you dominate not only when things are good, but during times of crisis. Listen to Tim Kintz best advice for car dealers when they need to increase their activity levels....
March
20
March
20
 DPB Gang, I hope you're staying safe and that your attitude is optimistic. During times of uncertainty, panic can often set in. My goal today is to share some hope and spark some creativity to help you build momentum and stay active during these crazy times. Today I'm sharing 5 ways ...
March
18
March
18
 The first rule of selling is to maintain a positive attitude. This week we're digging in to what happens as a result. With mass panic being perpetuated by the media amidst the coronavirus outbreak, one thing is for certain. Many will contract while those with a positive attitude can reac...
March
17
March
17
There are a lot of questions about how to face uncertainty in the retail car industry. As countries work around the clock to contain and limit the spread of COVID-19, lockdowns are beginning to worry many dealers. In this episode, we talk about the importance of taking actions that will help forti...
March
13
March
13
Are you afraid of failure? Are you hesitant to try new things or execute on new ideas because you aren't sure how things will pan out? Perhaps you feel a lot of pressure from senior leaders or co-workers. Whatever the case may be, this quote from Michael Jordan will hopefully shift your paradi...
March
11
March
11
Having a positive attitude is essential to achieving success and enjoying life. Luckily, your attitude is a choice; it's within your control. The retail auto industry will take you through a range of emotions, both high and low. Having the right attitude will help you achieve accelerated succe...
March
06
March
06
I recently returned from Grant Cardone's 10X Growth Conference 2020 in Las Vegas, and was impressed by what Grant had to say about the importance of getting attention. Listen to this Friday Fire episode to learn about what Grant Cardone had to say....
March
04
March
04
One of the biggest challenges that auto dealers face; perhaps the reason why many continue to struggle, is because they fail to plan. The old way of doing things has led many to being underprepared for the new way of car shopping that customers expect. That's why this week's Wednesday Word...
March
02
March
02
There's is more to search engines than just showing up in search results. Companies that are creative about utilizing the tools and resources that are provided for online business are going to win....
February
28
February
28
You've probably heard sayings like, "your network is your net worth" or similar, right? But have you ever wondered why that's the case? In today's Friday Fire, Michael dissects a quote by Eleanor Roosevelt, which provides more context and insights about the power of your circ...
February
27
February
27
So you think you're going to sit down and talk about SEO trends for car dealers in 2020, but the conversation ultimately ends up with the eery feeling that maybe we've created Skynet and didn't even realize it.  Matt Bertram is a bestselling author and founder of the top-rated SE...
February
26
February
26
Every single person on planet earth has a dream. The only difference is that there are those of us who pursue them, and those of us who, for whatever reason, have squashed them. Each of us, however, deserve to pursue our dreams with diligence and passion. That's why we're digging into the ...
February
19
February
19
Setting goals appropriate to your definition of success will ultimately propel you forward with greater intensity and focus. In today's Wednesday Word, Michael and David discuss how you can create goals that have more impact in your upward journey....
February
14
February
14
Warren Buffet is known for his common sense and logical approach to business and investing. As someone with a ton of experience under his belt, you don't want to miss the very simple advice for those who are climbing the hill of success....
February
12
February
12
Today's Wednesday Word is for those that know there is something bigger, brighter, higher, and beyond anything they've experienced before. It's about creating a life that is theirs by design, not by luck or some other vain idea....
February
07
February
07
Business leader, Anthony Robbins is known for his extremely positive and optimistic way of looking at things, and today's Friday Fire quote really demonstrates that fact.  Today's episode is all about shifting your perspective about problems in an effort to alter the way you work thr...
February
05
February
05
What does it mean to truly live? In this Wednesday Word episode of the podcast, Michael Cirillo and David Bradley have a conversation about the deep meaning of the word LIVING and how it can positively affect the actions you take on a daily basis....
January
31
January
31
Richard Branson, one of the most successful entrepreneur's in the world, has an empowering and hopeful perspective about the abundance of opportunities in the world.  On today's Friday Fire episode, Michael shares his thoughts about Richard Branson's quote, and what it means to h...
January
29
January
29
 The Wednesday Word is a brand new segment where Michael and David Bradley disect interesting words and how they can be applied more fully to your life. You might think the dictionary is enough, but this is a weekly segment you don't want to miss....
January
24
January
24
What would life be like if you were able to quickly extract the lesson and then move forward from failure? In today's Friday Fire episode of The Dealer Playbook, Michael Cirillo shares a quote by Joel Osteen that has positively impacted his life....
January
23
January
23
 Danelle Delgado knows what it's like to climb out from the ashes and create a thriving life. In this episode of The Dealer Playbook, you'll hear her best advice for taking control, discovering, and fulfilling your life's mission. Whether you're the newest car sales professio...
January
22
January
22
At one point or another, each of us struggles with knowing what we want out of life. We've all had moments of feeling stuck. For a good reason, too. We want to get life right. This isn't a dress rehearsal, and there is no sequel. We've got one chance to live life on our terms without r...
January
21
January
21
Hit that pause button and take a step back. What do you see? The rat race is alive and well. The idea that hustle is the most important thing you can do could be having a negative effect on your health and well being.  Have you noticed that you lack clarity, focus, productivity, or desire? M...
January
20
January
20
There are more than enough people out there telling you that you should be more grateful, but why? Gary Vaynerchuk, Grant Cardone, Tony Robbins, Marie Forleo and so many others all seem to gravitate towards the message of gratitude.  In today's Daily DPB, Michael shares the impact that g...
January
17
January
17
Michael Cirillo shares his list of 10 books that every retail automobile professional should read in 2020. As someone who never used to enjoy reading, Michael shares the wise words of his mentor, which helped shift his mindset about its importance.  Have a question, or want to share a messag...
January
16
January
16
Can you believe it? Season 10 of The Dealer Playbook podcast is happening now! Michael Cirillo and his guests are excited to bring you even more quality content that explores how to create a thriving career in the retail automobile industry.   In season 10, we'll be bringing you eve...
December
19
December
19
Coming to you from the kitchen table, in this short episode, Michael and the Cirillo kids wish you and yours the very happiest new year in 2020....
December
19
December
19
Heather Ballentine is in the top 1% of automotive sales professionals in the world. In this re-release, you'll hear about Heather's strategy for growing her book of business and a thriving social media following.  Are you ready to take your career to the next leve? Join Michael's...
November
28
November
28
Welcome to the finale of season 9 of The Dealer Playbook Podcast. The past 62 episodes of the podcast have included brilliant topics about retail car sales, marketing, leadership, and a prominent topic -- business culture.   Thank you so much for joining Michael and his guests for seaso...
October
28
October
28
For those stuck in job preservation mode, this sage wisdom about the difference between being replaceable and getting replaced will help you clarify where your mindset should be....
October
07
October
07
It's not about how much time you put into a project -- it's about the project getting done. In this powerbomb, Adrian explains why being busy isn't enough to accomplish your definition of success in the retail automotive industry....
September
23
September
23
There are many things leaders at car dealerships COULD do, but Ben Baker really challenges the concept of what SHOULD they do. Through this context, we hope you'll enjoy this week's powerbomb episode....
September
16
September
16
People matter. In this powerbomb, Alex Swire-Clark explains how you can get the most from your people in a way that encourages growth and productivity....
May
27
May
27
Put your actions where your mouth is. In this week's powerbomb episode, Dr. Winegard shares a few simple truths that will help car sales professionals demonstrate that they are different rather than feeling the need to say it all the time....
May
20
May
20
Be patient.   That's what we've all been told since any of us can remember. Patience is a virtue.   And while there are a great deal of things in life that require patience, Brad Lea shares his perspective on when it's okay to throw patience out the window....
May
16
May
16
They say that wise people learn from experience, while super-wise people learn from others experiences. Brad Lea, founder of LightspeedVT is no exception.  In this episode of the podcast, Brad shares his common sense wisdom about the simple rules of success. There's no BS in what Brad ha...
April
22
April
22
In episode 164 Michael shared the inspiring story of John Stephen Ahkwari, a 1968 Olympian who demonstrated the power of the human spirit.   In this powerbomb, hear Michael's recap about why it's important to have a playbook that strategically outlines what you want to achieve a...
April
18
April
18
Losing might just tell you more about yourself than you could ever imagine. In today's rat race, our sights are so focused on the win that we beat ourselves up when we lose. Without losing, however, winning wouldn't feel like winning. In this episode of the DPB, you'll hear the story o...
April
08
April
08
Walking the walk isn't easy. That's why so few do it. That's why those that do experience accelerated growth. This week's powerbomb is all about the importance of putting in the work and doing what others aren't willing to do in the name of achieving your personal definition of...
April
04
April
04
In addition to being a model, actress, musician, and mother; Heather Ballentine is a very successful Super Lux automotive sales professionals. Get a glimpse into how Heather manages her portfolio of over 700 repeat customers, and what it takes to be a top 1%'er.   Got a question for...
March
28
March
28
Glenn Lundy is the host of the hit Facebook Live show, Rise and Grind which airs every weekday morning at 5:30am. His mission is to help inspire others to achieve success and believes it's all in how they start each day. Discover what you can do to get over slumps, learn, and grow at an accele...
February
25
February
25
Michael shares 4 website tips that will help you wrangle more control of your digital presence. ...
February
21
February
21
Michael shares his interview on the AutoRemarketing podcast and then morphs the remainder of episode 157 into a helpful rant about what you should consider before overhauling your website. Learn 4 helpful tips that will help prepare you to improve website performance....
February
14
February
14
Business Development centers(res) are popping up in dealerships across the world with the sole purpose of booking more appointments and selling more products and services. Anthony Alagona shares his best advice about how to develop more business by understanding that business development is not a ...
January
10
January
10
Kicking off the new year, Michael shares a daily activity that will help you gain clarity, focus, and the ability to achieve what you want. Don't be the statistic that gives up too soon. Rise above the clutter and DOMINATE!...
December
06
December
06
Coach Jamy Bechler shares his best advice about how to maximize success in your role at the dealership and in your daily life. As an executive coach for NBA teams and some of  the Top Ten companies on planet earth, you don't want to miss this conversation with Coach Bechler. ...
August
29
August
29
Listening is a dying art form. In the digital age where so many people are only interested in what info they output, those that learn to listen achieve higher levels of success in all facets of life. Kit Pang, founder of Boston Speaks joins Michael to share listening tips that top negotiators and ...
August
22
August
22
Michael sits down with members of the global eBay Classifieds team to learn about their observations on the future of automotive. From the United States, to Canada and Germany, you'll hear ideas about where things are headed, perhaps in a way that will spark some ideas about how to evolve and ...
January
10
January
10
It's time to kill some myths in this week's minisode. I really struggled with whether or not I should post this, but hopefully you understand that my intent is to help.   The other day I received an email that was forwarded to my from a client. It was from a self-proclaimed mark...
January
03
January
03
Jim Harshaw Jr. is on a mission to reveal how failure is actually the best pathway to success. In fact, as you you'll hear in Episode 128 of the DPB, every success story includes crushing failure. Steve Jobs, Michael Jordan, Phil Knight, Elon Musk have all failed.  When you realize that ...
November
22
November
22
Hey oh, what’s going on? Thanks for joining me here for season 8 minisode 2 - I’ve got some nuggets for you coming up in a minute, but first, listen… if you haven’t subscribed to the DPB yet go ahead and smash the subscribe button wherever you are listening… and als...
October
25
October
25
In this minisode, you're going to learn about how to dramatically enhance your life, your spirituality, and your career by overcoming negativity bias. I'm calling you out (but I'm calling myself out as well).   Season 8 Sponsor  The fine folks over at Kelley Blue Book ...
May
18
May
18
Hustle, 10x, Grind, Whatever you want to call it. Everyone is talking about it, and chances are you've probably been chasing someone else' perceived expectations of you.   Here's my two cents on the whole deal, PLUS something else you should consider as you pursue YOUR defin...