In this episode, Michael experiments with something new by revisiting an older episode that has stood the test of time. With nearly 600 episodes, many of them recorded in a way that ensures they remain evergreen, Michael dives into an interview with Grant Cardone that was recorded six years prior. The original episode, “Grant Cardone talks about money and how to get a mentor,” included discussions about topics still relevant today, such as branding, social media marketing, and a growth development mindset.
Michael provides commentary and his thoughts on the interview:
Grant Cardone is a man with an insatiable appetite to give before he takes. He understands that to take care of his family, he must take care of his customers. He goes on to mention the importance of investing in education and not relying solely on what the school system teaches us. His daughters are prime examples of how important it is to educate young people about the world and the things that schools won't teach them.
2. Grant Cardone's message is clear: go to work with the intention of making money. Don't go to work just to work. Work to prosper and make some bank. We all have big dreams and aspirations, and there's no reason to shy away from them. While it's important to be grateful for where we are, it's equally important to strive for more.
3. In today's market, we need to do more with less. It's essential to invest in education, stay up to date with the latest trends, and continue to grow. This is what sets us apart from others and what enables us to provide exceptional service to our customers. We can't rely on academia alone; we need to take charge of our education and learn about the things that matter.
4. Making money is essential. It's not something to be ashamed of or shied away from. We all need to make a living and take care of our families. Nobody is a nonprofit. We all have causes and community outreach initiatives that we care about, but at the end of the day, we need to sell more services to keep the bays full, technicians fed, happy, and busy. This is an undeniable truth that Grant Cardone emphasizes in this interview. It's equally important to invest in education and continue to grow, both personally and professionally.
“As leaders in automotive retail, we have a responsibility to educate and empower our teams to be the best they can be.”
5. Grant reflects on the importance of education in business, noting that leaders in the automotive retail industry should prioritize educating their teams about things that academia doesn't teach. He gives an example of a leader who regularly hosts workshops and challenges for his team to encourage growth and development.
Listeners can expect to hear discussions about how Grant Cardone developed his Uncle G brand, his thoughts on branding and social media marketing, and why he believes getting a mentor is essential for success. The podcast episode promises to be a fascinating and insightful listen, with Michael’s thoughts and reflections on the interview providing added depth and context. Don't forget to subscribe to the Dealer Playbook podcast and leave a rating or review on your favourite podcast app.
Listen to the full episode for insights and context from Grant Cardone!
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Thanks, Grant Cardone!
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